I have always shopped from independent brands for my daughter’s wardrobes, as has Sarah for her children, so a story on our favourite small childrenswear brands has been in the Little Spree line-up for some time. However with the present situation unfolding, now seems a more prescient time than ever to support those businesses that are dedicated to creating exquisite, unique pieces for children. While these brands are undoubtedly more expensive than high-street labels, the quality and attention to detail of their designs sets them apart – they are pieces to be treasured and handed down from sibling to sibling. You will also be supporting a small business help weather the current economic storm (all while shopping online from the comfort of home.) From bonnets, to bows to stylish swimwear, stunning occasion wear and everything in between, below is a list of labels that Sarah and I turn to when looking for something different, yet beautifully designed.
Amanda X
Olivier London
Irresistibly sweet cashmere knits, plus clothing, swimwear and sun hats in Liberty print and linen.
olivierbaby.com
Faune
Vintage-inspired nightwear too beautiful to save just for sleep.
faune.co.uk
Tocoto Vintage
Nostalgia meets contemporary cool with clothes and accessories you’ll wish came in your size.
tocotovintage.com
Freya Lille
Ruffled rompers and dungarees in linen and velvet with a sustainable ethos.
freya-lillie.com
Mimi & Lula
Chic yet sweet accessories that capture children’s imagination.
mimiandlula.com
La Coqueta
Exquisite Spanish-inspired designs for boys, girls and babies with heirloom appeal.
lacoquetakids.com
Little Cotton Clothes
Charming cotton designs in classic silhouettes.
littlecottonclothes.com
Matilda and Grace
The sweetest hand-tied hair bows and scrunchies in linen and Liberty print.
matildaandgrace.com
Elfie London
Whimsical children’s clothing which wouldn’t feel out of place in an Enid Blyton storybook.
elfielondon.com
Caramel
Elegant prints meet relaxed silhouettes for the chicest of childrenswear.
caramel-shop.co.uk
Sleepy Doe
Sleepwear in charming prints designed to stand the test of time.
sleepydoe.com
Papouelli
Exquisitely-made shoes for children that are comfortable, chic and crafted to last.
papouelli.com
Canopea
Sustainable, UV resistant swimwear that is also super stylish.
canopea-paris.com
Gooseberry Fool
The cutest knitted booties for newborns and babies.
gooseberryfool.me.uk
Nights by Wilder
Classic cotton sleepwear in seasonless prints.
nightsbywilder.com
Outside the Lines
Bohemian-inspired designs created with older girls in mind.
outside-the-lines.co.uk
Folpetto
Quality, eco-friendly swimwear to stay stylish but protected in the sun.
folpetto.com
Organic Zoo
Fun organic cotton essentials for babies and toddlers.
organic-zoo.com
Bumble and Ava
Ethical, sustainable clothing for boys and girls in playful prints.
bumbleandava.com
Amaia
Traditional styles with a European influence made for special occasions.
https://amaiakids.co.uk/
Tobias and the Bear
Modern, organic cotton basics stamped with eye-catching patterns.
tobiasandthebear.com
Louis Louise
Stylish prints and unexpected details lend a luxurious feel to laidback designs for boys, girls and babies.
louislouise.com
Printe Bebe
Rompers, smocks, dresses and dungarees in floaty fabrics made for warm-weather days.
printebebe.com
Apolina
Embroidered, effortless pieces for girls with a free-spirited feel.
apolina-kids.com
Louise Misha
Embroidery, tassels and tiers of fabric equal clothes with a free-spirited vibe.
louisemisha.com
Melo and Marl
Linen pyjamas for little ones in playful prints.
meloandmarl.com
Velveteen
Beautifully made childrenswear with on-trend detailing.
velveteenclothing.com
Rylee + Cru
Pared-back styles in super-soft fabrics for carefree days.
ryleeandcru.com
Bob & Blossom
Modern slogan sweatshirts and tees in pastel hues.
bobandblossom.co.uk
Nellie Quats
Easy, breezy pieces in stripes, florals and checks.
nelliequats.com
The Bright Company
Ethically made pyjamas in organic cotton stamped with cute graphic prints.
thebrightcompany.uk
Sylvie Anne Childrenswear
Tweed and Liberty print bonnets perfect for cooler days.
sylvieanne.co.uk
Bunny & Mouse
Hand-made smocked dresses that never date.
bunnyandmouse.co.za
Oochi Poochi
Charming knitted bonnets handmade in Vienna.
They don’t have an online shop, they only sell via Insta.
instagram.com/oochipoochivienna/